After more than a year apart, Joel and J.S. chat about what’s changed over the past 365 days. They also dig into Higher Ed trends and share what the future looks like for the Pod.
Austin Braun from Ascend Engine (formerly at the University of Colorado Boulder) joins J.S. and Joel for a special “Lost Episode,” recorded LIVE from the All Day, All Night Conference in June 2021.
Can institutional social media accounts… be… funny? And if so, how can you get buy-in to experiment? In Austin’s case, all it took was a willingness to take risks, a supportive boss, and an eye for trends.
Follow Austin on Twitter: https://twitter.com/austinonsocial
Sippin’ Social Tea Book: https://www.blurb.com/b/10749040-caution-contents-may-be-hot
Jenny Petty from the University of Montana joins the show in this special “Lost Episode” from June 2021. How exactly do we lead with empathy when there are so many challenges facing our institutions? Jenny has thoughts.
Anastasia Golovashkina talks about her work in political social media, including Elizabeth Warren’s 2020 presidential campaign.
Eric Stoller discusses the higher ed tech landscape and provides helpful advice for colleges and universities evaluating digital tools.
Bailey Cargill draws experience from managing social media for Nickelodeon properties and helps us think about approaching different audiences in our social messaging.
Jaime Hunt discusses the tone marketing leadership can set in higher education.
Abby Covert joins the show to talk about information architecture, usability research, and adding humanity into the design process. This episode is sponsored by Squiz.
Will Noble from Funnelback joins the show to talk about all things site search in higher ed. This episode is sponsored by Squiz.
Joel and J.S. talk through some of the things they hope higher ed marketing pros will work on for the new year. After a challenging 2020, the industry could use a recalibration. This episode is sponsored by Squiz.
