Episode 40: Since We’ve Been Gone… An Update from the Past Year

Thought Feeder
Thought Feeder
Episode 40: Since We've Been Gone... An Update from the Past Year
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After more than a year apart, Joel and J.S. chat about what’s changed over the past 365 days. They also dig into Higher Ed trends and share what the future looks like for the Pod.

Episode 39: Community Building with Humor and Heart 

Thought Feeder
Thought Feeder
Episode 39: Community Building with Humor and Heart 
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Austin Braun from Ascend Engine (formerly at the University of Colorado Boulder) joins J.S. and Joel for a special “Lost Episode,” recorded LIVE from the All Day, All Night Conference in June 2021.

Can institutional social media accounts… be… funny? And if so, how can you get buy-in to experiment? In Austin’s case, all it took was a willingness to take risks, a supportive boss, and an eye for trends.

Follow Austin on Twitter: https://twitter.com/austinonsocial

Sippin’ Social Tea Book: https://www.blurb.com/b/10749040-caution-contents-may-be-hot

Episode 38: The Servant Marketer’s Guide to Leading with Empathy

Thought Feeder
Thought Feeder
Episode 38: The Servant Marketer's Guide to Leading with Empathy
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Jenny Petty from the University of Montana joins the show in this special “Lost Episode” from June 2021. How exactly do we lead with empathy when there are so many challenges facing our institutions? Jenny has thoughts.

Episode 37: Social Media Lessons from the Campaign Trail with Anastasia Golovashkina

Thought Feeder
Thought Feeder
Episode 37: Social Media Lessons from the Campaign Trail with Anastasia Golovashkina
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Anastasia Golovashkina talks about her work in political social media, including Elizabeth Warren’s 2020 presidential campaign.

Episode 36: Software, stewardship, and the student experience

Thought Feeder
Thought Feeder
Episode 36: Software, stewardship, and the student experience
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Eric Stoller discusses the higher ed tech landscape and provides helpful advice for colleges and universities evaluating digital tools.

Episode 35: What to do with multiple social audiences

Season 1
Season 1
Episode 35: What to do with multiple social audiences
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Bailey Cargill draws experience from managing social media for Nickelodeon properties and helps us think about approaching different audiences in our social messaging.

Episode 34: The Weight of Leadership with Jaime Hunt

Thought Feeder
Thought Feeder
Episode 34: The Weight of Leadership with Jaime Hunt
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Jaime Hunt discusses the tone marketing leadership can set in higher education.

Episode 33: Abby Covert Makes Sense Out of Messes

Thought Feeder
Thought Feeder
Episode 33: Abby Covert Makes Sense Out of Messes
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Abby Covert joins the show to talk about information architecture, usability research, and adding humanity into the design process. This episode is sponsored by Squiz.

Episode 32: University Site Search

Thought Feeder
Thought Feeder
Episode 32: University Site Search
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Will Noble from Funnelback joins the show to talk about all things site search in higher ed. This episode is sponsored by Squiz.

Episode 31: Higher Ed Resolutions

Thought Feeder
Thought Feeder
Episode 31: Higher Ed Resolutions
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Joel and J.S. talk through some of the things they hope higher ed marketing pros will work on for the new year. After a challenging 2020, the industry could use a recalibration. This episode is sponsored by Squiz.