Episode 21: Digital Engagement Lessons from Quick Service Restaurants

Episode 21: Digital Engagement Lessons from Quick Service Restaurants
Season 1

 
 
00:00 / 49:39
 
1X

This episode features Bentley McBentleson, Digital Marketing Director for Long John Silver’s. The discussion takes a deep-dive into social media practices, finding your brand voice, and how engaging content can build affinity with brand audiences. What can higher ed learn from fast food marketing? A ton, it turns out.

Learn more about Bentley and connect with him. He is @mcbentleson pretty much everywhere.