Episode 39: Community Building with Humor and Heart
Austin Braun from Ascend Engine (formerly at the University of Colorado Boulder) joins J.S. and Joel for a special “Lost Episode,” recorded LIVE from the All Day, All Night Conference in June 2021. Can institutional social media accounts… be… funny? And if so, how can you get buy-in to experiment? In Austin’s case, all it took was a willingness to take risks, a supportive boss, and an eye for trends. Follow Austin on Twitter: https://twitter.com/austinonsocial Sippin’ Social Tea Book: https://www.blurb.com/b/10749040-caution-contents-may-be-hot
Episode 38: The Servant Marketer’s Guide to Leading with Empathy
Jenny Petty from the University of Montana joins the show in this special “Lost Episode” from June 2021. How exactly do we lead with empathy when there are so many challenges facing our institutions? Jenny has thoughts.