Episode 28: Finding Valuable Higher Ed Conversations on Reddit

Episode 28: Finding Valuable Higher Ed Conversations on Reddit

 
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Steve App joins the pod to talk about where colleges and universities should be looking for genuine insights into the experience they’re offering.

Episode 27: Putting the Social Back in Social Media

Episode 27: Putting the Social Back in Social Media

 
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Jayde Powell joins the podcast today to talk about how her internships as a young professional shaped her views on social media strategy and the importance of community on the web.

Episode 26: How to Side-Hustle in Higher Ed

Episode 26: How to Side-Hustle in Higher Ed
Season 1

 
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In this episode, Joel Goodman talks about how he started Bravery Media, the difficulties in legitimizing a higher ed career to other industries, and the challenges in going freelance.

Episode 25: Accessibility for All

Episode 25: Accessibility for All

 
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This episode is sponsored by Podium Education.
Alexa Heinrich (@HashtagHeyAlexa) joins Jon-Stephen and Joel to talk about accessibility on social media.

Episode 24: Doing Digital Education Right

Episode 24: Doing Digital Education Right

 
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This episode is sponsored by Podium Education. Christopher Parrish, President of University Partnerships at Podium Education talks with Jon-Stephen and Joel about digital education, the challenges facing higher ed, and why tech skills education is crucial to student career success.

Episode 23: Higher Ed Marketing Mailbag

Episode 23: Higher Ed Marketing Mailbag
Season 1

 
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Sponsored by Podium Education. Thought Feeder’s first mailbag episode where Jon-Stephen Stansel and Joel Goodman answer listener questions. This episode covers governance, accessibility, and workplace politics.

Episode 22: The Uncharted World of Video Gaming in Higher Ed Marketing

Episode 22: The Uncharted World of Video Gaming in Higher Ed Marketing
Season 1

 
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Andrew Cassel joins the podcast to talk about his experiments in Twitch streaming for higher education marketing. We touch on everything from how to do it to the effects on lifecycle management for institutions.

Episode 21: Digital Engagement Lessons from Quick Service Restaurants

Episode 21: Digital Engagement Lessons from Quick Service Restaurants
Season 1

 
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This episode features Bentley McBentleson, Digital Marketing Director for Long John Silver’s. The discussion takes a deep-dive into social media practices, finding your brand voice, and how engaging content can build affinity with brand audiences. What can higher ed learn from fast food marketing? A ton, it turns out.

Learn more about Bentley and connect with him. He is @mcbentleson pretty much everywhere.

Episode 20: How To Set Goals Beyond the Mission Statement

Episode 20: How To Set Goals Beyond the Mission Statement
Season 1

 
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Special guest, Amanda Goetz, Vice President of Marketing for The Knot Worldwide, joins Jon-Stephen Stansel and Joel Goodman to discuss how important values-based goal setting is to any organization’s health. How does the wedding industry apply to higher ed? Listen to find out.

Episode 19: Communicate Constantly: Lessons from HBCU Comms

Episode 19: Communicate Constantly: Lessons from HBCU Comms
Season 1

 
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Joel Goodman and Jon-Stephen Stansel are joined by Eddie Francis, Director of Communications and Marketing at Dillard University. Eddie discusses his work in HBCU Comms, building communities, and provides advice to predominantly white institutions on caring for their Black communities.