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Jaime Hunt discusses the tone marketing leadership can set in higher education.
Speaker: Jon-Stephen Stansel
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Abby Covert joins the show to talk about information architecture, usability research, and adding humanity into the design process. This episode is sponsored by Squiz.
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Will Noble from Funnelback joins the show to talk about all things site search in higher ed. This episode is sponsored by Squiz.
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Joel and J.S. talk through some of the things they hope higher ed marketing pros will work on for the new year. After a challenging 2020, the industry could use a recalibration. This episode is sponsored by Squiz.
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The ins-and-outs of weighing whether to join a new social media platform. Does your university really want to be associated with hyper-politicized platforms like Parler?
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Steve App joins the pod to talk about where colleges and universities should be looking for genuine insights into the experience they’re offering.
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In this episode, Joel Goodman talks about how he started Bravery Media, the difficulties in legitimizing a higher ed career to other industries, and the challenges in going freelance.
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This episode is sponsored by Podium Education.
Alexa Heinrich (@HashtagHeyAlexa) joins Jon-Stephen and Joel to talk about accessibility on social media.
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This episode is sponsored by Podium Education. Christopher Parrish, President of University Partnerships at Podium Education talks with Jon-Stephen and Joel about digital education, the challenges facing higher ed, and why tech skills education is crucial to student career success.